As We See It

/As We See It
26 09, 2016

UK’s cultural influence will continue to grow

By | September 26th, 2016|As We See It|

While cultural excellence transcends national boundaries and Europe in general has, for centuries, provided a deep well of creativity the UK’s cultural influence remains a key advantage at both the elite and amateur level. Britain’s heritage is renowned and accessible. The UK is 8th most visited tourist destination on earth with the 4th highest international [...]

26 09, 2016

Britain leads in Soft Power without EU help

By | September 26th, 2016|As We See It|

Soft power includes international perception, global media reach, inventions, education, diplomacy, the charity sector, culture, sport and architecture and international events and the like. While measuring a country’s influence in these matters is clearly subjective the Portland Communications Soft power 30 is viewed as the most reliable authority in this sphere. In 2015 the United [...]

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